{"id":62445,"date":"2025-04-16T14:33:51","date_gmt":"2025-04-16T13:33:51","guid":{"rendered":"https:\/\/www.unyp.cz\/bachelor-of-business-administration-bba\/"},"modified":"2026-05-28T16:42:44","modified_gmt":"2026-05-28T15:42:44","slug":"bachelor-of-business-administration-bba","status":"publish","type":"page","link":"https:\/\/www.unyp.cz\/cs\/bakalarske-programy\/bachelor-of-business-administration-bba\/","title":{"rendered":"Bakal\u00e1\u0159sk\u00fd program Business Administration (BBA)"},"content":{"rendered":"\n<h2 id=\"h-mezinarodni-business-vzdelavani-v-praze-s-praktickou-profesni-zkusenosti\" class=\"wp-block-heading\"><strong>Mezin\u00e1rodn\u00ed business vzd\u011bl\u00e1v\u00e1n\u00ed v Praze s praktickou profesn\u00ed zku\u0161enost\u00ed<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">BBA na UNYP je t\u0159\u00edlet\u00e9 bakal\u00e1\u0159sk\u00e9 studium akreditovan\u00e9 v \u010cesk\u00e9 republice, kter\u00e9 kombinuje management, business a praktick\u00e9 zku\u0161enosti z mezin\u00e1rodn\u00edho prost\u0159ed\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sou\u010d\u00e1st\u00ed programu je tak\u00e9 povinn\u00e1 Professional Immersion Experience (PIE) \u2014 strukturovan\u00e1 profesn\u00ed st\u00e1\u017e, kter\u00e1 propojuje akademickou v\u00fduku s re\u00e1lnou prax\u00ed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-opt-id=990479476  fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mlgfjgj9j0su.i.optimole.com\/w:1400\/h:934\/q:mauto\/f:best\/https:\/\/www.unyp.cz\/wp-content\/uploads\/2025\/11\/660a7725.jpg\" alt=\"\" class=\"wp-image-71068\"\/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-proc-studovat-bba-na-unyp\" class=\"wp-block-heading\"><strong>Pro\u010d studovat BBA na UNYP?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Z\u00edskejte <strong>evropsky akreditovan\u00e9 bakal\u00e1\u0159sk\u00e9 vzd\u011bl\u00e1n\u00ed<\/strong> v oblasti Business Administration.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sou\u010d\u00e1st\u00ed studia je tak\u00e9 <strong>mo\u017enost z\u00edsk\u00e1n\u00ed americk\u00e9ho titulu<\/strong> prost\u0159ednictv\u00edm programu du\u00e1ln\u00edho titulu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Absolvujte povinnou <strong>profesn\u00ed st\u00e1\u017e (PIE)<\/strong> v mezin\u00e1rodn\u00ed nebo v\u00fdznamn\u00e9 lok\u00e1ln\u00ed spole\u010dnosti a z\u00edskejte praktick\u00e9 zku\u0161enosti z re\u00e1ln\u00e9ho pracovn\u00edho prost\u0159ed\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Studujte business v anglick\u00e9m jazyce v <strong>mezin\u00e1rodn\u00edm prost\u0159ed\u00ed v centru Prahy<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vyberte si specializaci,<\/strong> kter\u00e1 odpov\u00edd\u00e1 va\u0161emu profesn\u00edmu zam\u011b\u0159en\u00ed a va\u0161im budouc\u00edm kari\u00e9rn\u00edm pl\u00e1n\u016fm.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rozv\u00edjejte <strong>analytick\u00e9, komunika\u010dn\u00ed a mana\u017eersk\u00e9 dovednosti<\/strong> prost\u0159ednictv\u00edm men\u0161\u00edch studijn\u00edch skupin, praktick\u00fdch projekt\u016f a individu\u00e1ln\u00ed podpory.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"h-prehled-studia\" class=\"wp-block-heading\"><strong>P\u0159ehled studia<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Program BBA rozv\u00edj\u00ed znalosti nap\u0159\u00ed\u010d kl\u00ed\u010dov\u00fdmi oblastmi managementu, ekonomie a businessu a z\u00e1rove\u0148 podporuje analytick\u00e9 my\u0161len\u00ed, rozhodov\u00e1n\u00ed a praktick\u00e9 mana\u017eersk\u00e9 dovednosti.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Z\u00e1kladn\u00ed kurzy<\/th><th>Voliteln\u00e9 kurzy a specializace<\/th><\/tr><\/thead><tbody><tr><td>Principy managementu<\/td><td>Digit\u00e1ln\u00ed marketing<\/td><\/tr><tr><td>Principy marketingu<\/td><td>Business Analytics<\/td><\/tr><tr><td>Finan\u010dn\u00ed \u00fa\u010detnictv\u00ed<\/td><td>Podnik\u00e1n\u00ed a inovace<\/td><\/tr><tr><td>Podnikov\u00e9 finance<\/td><td>Behavior\u00e1ln\u00ed ekonomie<\/td><\/tr><tr><td>Mikroekonomie<\/td><td>\u0158\u00edzen\u00ed lidsk\u00fdch zdroj\u016f<\/td><\/tr><tr><td>Makroekonomie<\/td><td>Sportovn\u00ed management<\/td><\/tr><tr><td>Podnikov\u00e1 statistika a anal\u00fdza dat<\/td><td>Leadership<\/td><\/tr><tr><td>Organiza\u010dn\u00ed chov\u00e1n\u00ed<\/td><td>Podnikatelsk\u00e1 etika a spole\u010densk\u00e1 odpov\u011bdnost<\/td><\/tr><tr><td>Opera\u010dn\u00ed management<\/td><td>Investi\u010dn\u00ed management<\/td><\/tr><tr><td>Mezin\u00e1rodn\u00ed obchod<\/td><td>Spot\u0159ebitelsk\u00e9 chov\u00e1n\u00ed<\/td><\/tr><tr><td>Strategick\u00fd management<\/td><td><\/td><\/tr><tr><td>Professional Immersion Experience (PIE)<\/td><td><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"h-seznamte-se-s-dekanem-school-of-business-na-unyp\" class=\"wp-block-heading\"><strong>Seznamte se s d\u011bkanem School of Business na UNYP<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Meet the Dean of Business at UNYP | University of New York in Prague\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/43yCI--1zhU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Poznejte School of Business na UNYP o\u010dima d\u011bkana Davida Anthonyho Proch\u00e1zky. Ve videu se p\u0159edstavuj\u00ed akademick\u00fd p\u0159\u00edstup programu BBA, mezin\u00e1rodn\u00ed prost\u0159ed\u00ed studia v Praze a propojen\u00ed business vzd\u011bl\u00e1v\u00e1n\u00ed s praktick\u00fdmi zku\u0161enostmi a glob\u00e1ln\u00ed perspektivou.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"h-professional-immersion-experience-pie-povinna-profesni-staz\" class=\"wp-block-heading\"><strong>Professional Immersion Experience (PIE) \u2014 Povinn\u00e1 profesn\u00ed st\u00e1\u017e<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sou\u010d\u00e1st\u00ed programu BBA je povinn\u00e1 profesn\u00ed st\u00e1\u017e (Professional Immersion Experience \u2013 PIE), kter\u00e1 student\u016fm umo\u017e\u0148uje z\u00edskat praktick\u00e9 zku\u0161enosti v re\u00e1ln\u00e9m pracovn\u00edm prost\u0159ed\u00ed ji\u017e b\u011bhem studia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V pr\u016fb\u011bhu st\u00e1\u017ee studenti:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 zapojuj\u00ed akademick\u00e9 znalosti do konkr\u00e9tn\u00edch projekt\u016f a firemn\u00ed praxe<br>\u2013 rozv\u00edjej\u00ed profesn\u00ed a komunika\u010dn\u00ed dovednosti<br>\u2013 spolupracuj\u00ed s odborn\u00edky z business prost\u0159ed\u00ed<br>\u2013 navazuj\u00ed profesn\u00ed kontakty a z\u00edsk\u00e1vaj\u00ed zku\u0161enosti z oboru<br>\u2013 roz\u0161i\u0159uj\u00ed sv\u00e9 praktick\u00e9 zku\u0161enosti pro budouc\u00ed profesn\u00ed uplatn\u011bn\u00ed<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PIE p\u0159edstavuje d\u016fle\u017eitou sou\u010d\u00e1st studia, kter\u00e1 propojuje akademick\u00e9 vzd\u011bl\u00e1v\u00e1n\u00ed s praktick\u00fdm fungov\u00e1n\u00edm business prost\u0159ed\u00ed.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"h-koncentrace\" class=\"wp-block-heading\"><strong>Koncentrace<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Studenti si mohou pr\u016fb\u011bh studia p\u0159izp\u016fsobit v\u00fdb\u011brem jedn\u00e9 z n\u00e1sleduj\u00edc\u00edch koncentrac\u00ed:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Lidsk\u00e9 zdroje (Human Resources)<br><\/strong>Zam\u011b\u0159en\u00ed na \u0159\u00edzen\u00ed lid\u00ed, rozvoj talent\u016f a fungov\u00e1n\u00ed organiza\u010dn\u00ed kultury.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Marketing<\/strong><br>Oblast zam\u011b\u0159en\u00e1 na branding, digit\u00e1ln\u00ed marketing, komunikaci a spot\u0159ebitelsk\u00e9 chov\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sportovn\u00ed management (Sports Management)<br><\/strong>P\u0159ehled businessu sportu v\u010detn\u011b event managementu, sponzoringu a fungov\u00e1n\u00ed sportovn\u00edch organizac\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Podnik\u00e1n\u00ed (Entrepreneurship)<br><\/strong>Rozvoj podnikatelsk\u00e9ho my\u0161len\u00ed, inovac\u00ed a strategick\u00e9ho \u0159\u00edzen\u00ed nov\u00fdch projekt\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Finance<br><\/strong>Zam\u011b\u0159en\u00ed na finan\u010dn\u00ed rozhodov\u00e1n\u00ed, investice a \u0159\u00edzen\u00ed v\u00fdkonnosti organizac\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Datov\u00e1 analytika (Data Analytics)<br><\/strong>Pr\u00e1ce s datovou anal\u00fdzou, reportingem a n\u00e1stroji business intelligence pro podporu rozhodov\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Behavior\u00e1ln\u00ed ekonomie (Behavioral Economics)<br><\/strong>Zkoum\u00e1n\u00ed rozhodov\u00e1n\u00ed jednotlivc\u016f a jeho vlivu na trhy, spot\u0159ebitelsk\u00e9 chov\u00e1n\u00ed a obchodn\u00ed strategie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u27a1\ufe0f <a href=\"https:\/\/www.unyp.cz\/cs\/bakalarske-programy\/bakalarsky-program-business-administration-koncentrace\/\">Prozkoumejte v\u0161echny koncentrace<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-opt-id=581811007  fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mlgfjgj9j0su.i.optimole.com\/w:1400\/h:933\/q:mauto\/f:best\/https:\/\/www.unyp.cz\/wp-content\/uploads\/2025\/11\/vlf_7858.jpg\" alt=\"\" class=\"wp-image-71071\"\/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-karierni-prilezitosti\" class=\"wp-block-heading\"><strong>Kari\u00e9rn\u00ed p\u0159\u00edle\u017eitosti<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Absolventi programu BBA nach\u00e1zej\u00ed uplatn\u011bn\u00ed v oblasti managementu, marketingu, financ\u00ed, datov\u00e9 analytiky i podnik\u00e1n\u00ed, nap\u0159\u00edklad na pozic\u00edch:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 business analytik<br>\u2013 marketingov\u00fd koordin\u00e1tor<br>\u2013 finan\u010dn\u00ed poradce<br>\u2013 specialista lidsk\u00fdch zdroj\u016f<br>\u2013 datov\u00fd analytik<br>\u2013 podnikatel<br>\u2013 koordin\u00e1tor projekt\u016f<br>\u2013 konzultant<br>\u2013 mana\u017eer sportovn\u00edch program\u016f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Program z\u00e1rove\u0148 poskytuje kvalitn\u00ed z\u00e1klad pro navazuj\u00edc\u00ed studium v oblastech businessu, managementu, financ\u00ed, marketingu a dal\u0161\u00edch p\u0159\u00edbuzn\u00fdch obor\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Absolventi mohou po dokon\u010den\u00ed programu pokra\u010dovat tak\u00e9 v <a href=\"https:\/\/www.unyp.cz\/cs\/magisterske-programy\/\">navazuj\u00edc\u00edch studijn\u00edch programech na UNYP<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"h-specifikace-titulu\" class=\"wp-block-heading\"><strong>Specifikace titulu<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Typ titulu<\/th><th>Ud\u011blovan\u00fd titul<\/th><th>Oblast studia<\/th><th>Program<\/th><\/tr><\/thead><tbody><tr><td>Evropsk\u00fd titul<\/td><td>Bc. (Bakal\u00e1\u0159)<\/td><td>Business, Management and Economics<\/td><td>Business Administration<\/td><\/tr><tr><td>Americk\u00fd titul (voliteln\u00fd)<\/td><td>B.S. (Bachelor of Science)<\/td><td>Business, Management and Economics<\/td><td>Business Administration<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Pro v\u00edce informac\u00ed o na\u0161em partnerstv\u00ed se <strong>State University of New York, Empire State University<\/strong>, nav\u0161tivte pros\u00edm <strong><a href=\"https:\/\/sunyempire.edu\/academics\/center-for-international-education\/prague.html\">tuto str\u00e1nku<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Test matematick\u00fdch p\u0159edpoklad\u016f je vy\u017eadov\u00e1n pro uchaze\u010de o obory Business, IT a uchaze\u010de o studijn\u00ed stipendia. Pom\u00e1h\u00e1 ur\u010dit, s jak\u00fdm matematick\u00fdm kurzem za\u010dnete. Trv\u00e1 a\u017e 2 hodiny a doporu\u010duje se p\u0159edchoz\u00ed p\u0159\u00edprava. Pro podrobnosti kontaktujte P\u0159ij\u00edmac\u00ed t\u00fdm UNYP.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"h-stahnete-si-prehled-programu\" class=\"wp-block-heading\"><strong>St\u00e1hn\u011bte si P\u0159ehled programu<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-09d6dd62-1a31-4723-86c2-6fa4944b5be6\" href=\"https:\/\/www.unyp.cz\/wp-content\/uploads\/2026\/05\/european-bachelor-of-business-administration-3.pdf-3.pdf\">European Bachelor of Business Administration.pdf<\/a><a href=\"https:\/\/www.unyp.cz\/wp-content\/uploads\/2026\/05\/european-bachelor-of-business-administration-3.pdf-3.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-09d6dd62-1a31-4723-86c2-6fa4944b5be6\">Download<\/a><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"h-casto-kladene-otazky\" class=\"wp-block-heading\"><strong>\u010casto kladen\u00e9 ot\u00e1zky<\/strong><\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1779982242309\"><strong class=\"schema-faq-question\">Je program BBA vyu\u010dov\u00e1n v angli\u010dtin\u011b?<\/strong> <p class=\"schema-faq-answer\">Ano. V\u00fduka programu Business Administration (BBA) prob\u00edh\u00e1 kompletn\u011b v angli\u010dtin\u011b v mezin\u00e1rodn\u00edm akademick\u00e9m prost\u0159ed\u00ed se studenty z r\u016fzn\u00fdch zem\u00ed.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1779982295914\"><strong class=\"schema-faq-question\">Je titul BBA na UNYP akreditovan\u00fd?<\/strong> <p class=\"schema-faq-answer\">Ano. Program je akreditov\u00e1n v \u010cesk\u00e9 republice a realizov\u00e1n v souladu s \u010desk\u00fdmi vysoko\u0161kolsk\u00fdmi standardy.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1779982307585\"><strong class=\"schema-faq-question\">Mohu b\u011bhem studia z\u00edskat tak\u00e9 americk\u00fd titul?<\/strong> <p class=\"schema-faq-answer\">Ano. Studenti mohou absolvovat cestu du\u00e1ln\u00edho titulu, kter\u00e1 umo\u017e\u0148uje z\u00edsk\u00e1n\u00ed \u010desk\u00e9ho titulu Bc. i americk\u00e9ho titulu Bachelor of Science (B.S.) ve spolupr\u00e1ci se SUNY Empire State University.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1779982319895\"><strong class=\"schema-faq-question\">Je sou\u010d\u00e1st\u00ed programu profesn\u00ed st\u00e1\u017e?<\/strong> <p class=\"schema-faq-answer\">Ano. Sou\u010d\u00e1st\u00ed programu je povinn\u00e1 Professional Immersion Experience (PIE), kter\u00e1 student\u016fm umo\u017e\u0148uje z\u00edskat praktickou zku\u0161enost v re\u00e1ln\u00e9m pracovn\u00edm prost\u0159ed\u00ed ji\u017e b\u011bhem studia.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1779982332631\"><strong class=\"schema-faq-question\">Jak\u00e9 oblasti mohu v r\u00e1mci programu studovat?<\/strong> <p class=\"schema-faq-answer\">Studenti si mohou zvolit koncentrace zam\u011b\u0159en\u00e9 nap\u0159\u00edklad na marketing, finance, podnik\u00e1n\u00ed, datovou analytiku, lidsk\u00e9 zdroje nebo sportovn\u00ed management.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1779982347623\"><strong class=\"schema-faq-question\">Jak\u00e9 uplatn\u011bn\u00ed maj\u00ed absolventi programu BBA?<\/strong> <p class=\"schema-faq-answer\">Absolventi p\u016fsob\u00ed v oblastech managementu, marketingu, financ\u00ed, datov\u00e9 analytiky, podnik\u00e1n\u00ed a dal\u0161\u00edch business oborech v \u010cesk\u00e9 republice i v mezin\u00e1rodn\u00edm prost\u0159ed\u00ed.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1779982360656\"><strong class=\"schema-faq-question\">Kde se UNYP nach\u00e1z\u00ed?<\/strong> <p class=\"schema-faq-answer\">UNYP s\u00eddl\u00ed v Praze, jedn\u00e9 z hlavn\u00edch studentsk\u00fdch a business center st\u0159edn\u00ed Evropy.<br><\/p> <\/div> <\/div>\n\n\n\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group content-block content-block--message is-style-question-box has-unyp-light-blue-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">M\u00e1te dotaz? Chcete podat p\u0159ihl\u00e1\u0161ku?<\/h3>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.unyp.cz\/contact\/\">Kontaktujte n\u00e1s<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-btn-apply-online\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/application.unyp.cz\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"icon-student\"><\/span> P\u0159ihlaste se online<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mezin\u00e1rodn\u00ed business vzd\u011bl\u00e1v\u00e1n\u00ed v Praze s praktickou profesn\u00ed zku\u0161enost\u00ed BBA na UNYP je t\u0159\u00edlet\u00e9 bakal\u00e1\u0159sk\u00e9 studium akreditovan\u00e9 v \u010cesk\u00e9 republice, kter\u00e9 kombinuje management, business a praktick\u00e9 zku\u0161enosti z mezin\u00e1rodn\u00edho prost\u0159ed\u00ed. Sou\u010d\u00e1st\u00ed programu je tak\u00e9 povinn\u00e1 Professional Immersion Experience (PIE) \u2014 strukturovan\u00e1 profesn\u00ed st\u00e1\u017e, kter\u00e1 propojuje akademickou v\u00fduku s re\u00e1lnou prax\u00ed. Pro\u010d studovat BBA na UNYP? [&hellip;]<\/p>\n","protected":false},"author":66,"featured_media":0,"parent":20443,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-62445","page","type-page","status-publish","hentry"],"acf":[],"mb":[],"coauthors":[],"author_meta":{"author_link":"https:\/\/www.unyp.cz\/cs\/author\/csteeleunyp-cz\/","display_name":"Clark Andrew Steele"},"relative_dates":{"created":"Publikov\u00e1no 1 year p\u0159ed","modified":"Aktualizov\u00e1no 3 weeks p\u0159ed"},"absolute_dates":{"created":"Publikov\u00e1no April 16, 2025","modified":"Aktualizov\u00e1no May 28, 2026"},"absolute_dates_time":{"created":"Publikov\u00e1no April 16, 2025 2:33 PM","modified":"Aktualizov\u00e1no May 28, 2026 4:42 PM"},"featured_img_caption":"","featured_img":false,"series_order":"","mfb_rest_fields":["title","coauthors","author_meta","relative_dates","absolute_dates","absolute_dates_time","featured_img_caption","featured_img","series_order"],"_links":{"self":[{"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/pages\/62445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/comments?post=62445"}],"version-history":[{"count":17,"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/pages\/62445\/revisions"}],"predecessor-version":[{"id":80662,"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/pages\/62445\/revisions\/80662"}],"up":[{"embeddable":true,"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/pages\/20443"}],"wp:attachment":[{"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/media?parent=62445"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/categories?post=62445"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.unyp.cz\/cs\/wp-json\/wp\/v2\/tags?post=62445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}