A UNYP MBA with a focus in Marketing will help you target your career for the right audience

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The MBA with a concentration in marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge.

Specialized marketing courses:

  • Marketing Research
  • Consumer Behavior & Neuromarketing
  • Strategic Marketing Management
  • Brand Management

We will provide you with the skills you need to be able to conclude an MBA course at UNYP, and immediately apply what you have learned to your business. In 2022, we have implemented an innovative G.R.O.W. to FLOW concept into our curriculum, which will help you immediately implement knowledge from the classroom to the real world during your studies.

UNYP Alumni

Šárka Fričová

Director and Co-owner of BeeMedia, s.r.o.
"Many of the case studies and assignments are easier to understand if you have dealt with similar situations in the real world. It is also better for the group if you can share your work experiences and learn from each other, not just from the instructor and literature."

Do you have a question? Are you ready to apply?

Our admissions team is ready to answer your questions or help you with your application! Our team can also arrange a campus visit to meet our students and professors or sit in on a class.  If you would like to try the UNYP experience you can even be a UNYP student for a day.

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Contacts

University of New York in Prague
Londýnská 41, 120 00 Praha


ID no: 25676598
Phone: +420 224 221 261   Skype
Email: unyp@unyp.cz

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