Master of Business Administration (MBA) Concentrations

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• Management
• Finance
• Neuromanagement
• Entrepreneurship
• Marketing
• Global Business Services

Shape Your MBA Around the Future You Want

At UNYP, your MBA doesn’t come in a one-size-fits-all package. After building a solid foundation in core business disciplines, you select a concentration that lets you deepen your expertise in the area that excites you most — whether that’s leading people, scaling organizations, driving innovation, understanding human behavior, mastering financial strategy, or shaping global service operations.

Each concentration offers advanced, career-focused courses and practical projects that help you graduate not only with an internationally recognized MBA, but with a clear professional profile and a story that sets you apart.

About the UNYP MBA Program

Accreditation: UNYP’s MBA is accredited by the International Accreditation Council for Business Education (IACBE).

Format: 19-month program taught fully in English.

Structure: Core MBA courses provide the foundation; your chosen concentration provides specialization.

Outcome: A globally relevant MBA enhanced by focused expertise in your chosen field.

🔷 MBA Concentration in Management

From Managing Tasks to Leading Teams and Strategy

The Management concentration is designed for professionals who want to elevate their leadership abilities and guide organizations through growth and change. It focuses on strategic thinking, organizational behavior, change management, and team leadership.

Key Strengths: Strategic Leadership | Organizational Change | Decision-Making | People Management

Example Courses: Strategic Management | Change Management | Leadership in Organizations | Managerial Decision-Making

Career Pathways: General Manager | Operations Manager | Strategic Consultant | Business Development Manager | Project Leader

🔷 MBA Concentration in Finance

Build the Financial Expertise Behind Strategic Business Decisions

The Finance concentration equips you with advanced knowledge of financial analysis, markets, corporate finance, and risk management. You learn how financial decisions shape organizational strategy and long-term performance.

Key Strengths: Financial Analysis | Investment Strategy | Corporate Finance | Risk Management

Example Courses: International Trade, Finance and Investments | Entrepreneurial Finance: Venture Capital and Private Equity | Financial Strategy

Career Pathways: Financial Analyst | Investment Analyst | Corporate Finance Manager | Risk Manager | Portfolio or Asset Management Associate

🔷 MBA Concentration in Neuromanagement

Use Brain Science to Transform Leadership and Change

The Neuromanagement concentration blends neuroscience and business, exploring how the brain influences decision-making, motivation, leadership, and organizational behavior. It is ideal for those who want a science-informed approach to managing people and leading change.

Key Strengths: Neuroleadership | Behavioral Insights | Emotional Intelligence | Decision Neuroscience

Example Courses: Neuromarketing | Neuroleadership | Strategic Foresight and Neuroscience

Career Pathways: Organizational Development Consultant | Executive Coach | Leadership Specialist | HR and People Development Leader | Transformation Manager

🔷 MBA Concentration in Entrepreneurship

Turn Ideas Into Ventures That Grow

The Entrepreneurship concentration prepares future founders, innovators, and business creators to turn opportunities into sustainable ventures. You learn how to design business models, validate ideas, secure funding, and scale new products or services.

Key Strengths: New Venture Creation | Innovation Strategy | Entrepreneurial Finance | Market Validation

Example Courses: Entrepreneurial Finance: Venture Capital and Private Equity | International Trade, Finance and Investments or Sales and Negotiations | Brand Management

Career Pathways: Startup Founder | Innovation Manager | Venture Development Lead | Entrepreneur in Residence | SME Consultant

🔷 MBA Concentration in Marketing

Advance Your Marketing Career in a World of Brands, Data, and Digital Experiences

The Marketing concentration focuses on how organizations understand customers, position brands, develop strategies, and compete in an increasingly digital world. You gain expertise in strategic marketing, consumer behavior, and integrated communication.

Key Strengths: Brand Strategy | Consumer Insights | Digital Marketing | Market Research

Example Courses: Brand Management | Neuro-Marketing and Consumer Behavior | Sales and Negotiations

Career Pathways: Marketing Manager | Brand Strategist | Digital Marketing Lead | Product Marketing Manager | CMO Track Roles

🔷 MBA Concentration in Global Business Services

Lead and Innovate Across Global Service Operations

Offered in partnership with the Association of Business Service Leaders (ABSL), the Global Business Services concentration is tailored for professionals working in shared services, BPO, digital operations, and multinational service environments. It focuses on service delivery models, process excellence, digital transformation, and global team leadership.

Key Strengths: Service Operations | Process Optimization | Digital Transformation | Global Team Leadership

Example Courses: Shared Services Strategy | Business Process Management | Project Management for Global Operations | Talent Leadership for Service Organizations

Career Pathways: Shared Services Director | Global Operations Manager | Process Improvement Consultant | Transformation Lead | Vendor and Outsourcing Manager

The Association of Business Service Leaders (ABSL) is the leading organization representing the business services sector in the Czech Republic. With over 100 member companies, including Fortune 500 organizations, ABSL drives innovation, education, and industry best practices across Central Europe.
As a UNYP MBA student, you will benefit from exclusive access to ABSL knowledge resources, events, mentorship opportunities, and direct collaboration with industry leaders.

Should you wish to know more about the ABSL GBS concentration, contact the UNYP Admissions team at admissions@unyp.cz. You can also apply directly at www.absl.cz/MBA.

Start Your Journey

Whether you want to lead people, build companies, understand markets, transform processes, or shape the future of organizations, UNYP’s MBA concentrations give you the tools to define your own path.