Building Futures On and Off the Field: UNYP & Czech Floorball

Czech Floorball and the University of New York in Prague (UNYP) are entering a new partnership for the 2025/2026 season. The cooperation will connect the sporting and academic environments, with a focus on building better futures for aspiring athletes and scholars.

“UNYP is an ideal partner for us. It has a strong academic background, an international reach, and, at the same time, understands the younger generations. Together, we aim to create projects that make sense not only for floorball but also for the broader community surrounding it. I am pleased that we have managed to establish a cooperation that goes beyond the boundaries of sport,” says Roman Urbář, Director of Marketing and Communications at Czech Floorball.

“At UNYP, we see sport and education as two forces that help young athletes grow, gain confidence, and prepare for future success. This partnership with Český florbal will encourage players to pursue excellence on the court while also recognizing the value of education in building their careers and lives,” adds Sotiris Foutsis, General Manager of UNYP.

The partnership will feature interactive activities in Český florbal’s social media channels. A key pillar will be the Goal/Action of the Month project, focused on youth competitions for both boys and girls. Fans will vote each month for the best plays, helping showcase young talents and their clubs. Clips from Český florbal’s streaming platform (link in comments) will be used, while clubs and individuals can also tag highlights for a chance to be featured and win prizes.

Another important part of the cooperation is support for the Women’s Power initiative, launched during the campaign for this December’s Women’s World Championship in the Czech Republic. The project aims to address topics such as equal opportunities, inspiring stories, and education in women’s sports. As part of the UNYP partnership, a seminar will bring together players, experts, and personalities from both the sports and academic worlds.