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Shape Your MBA Around the Future You Want
ℹ️ This page explores the concentration options available within the UNYP MBA program, helping students choose a focused academic and professional direction after completing the core MBA foundation.
At UNYP, the MBA is designed to combine broad business knowledge with specialized expertise. After completing the core curriculum, students select a concentration aligned with their professional interests and long-term career goals — from leadership and finance to entrepreneurship, marketing, neuromanagement, and global business services.
Each concentration combines advanced coursework with applied projects that help students build expertise in a specific business discipline while developing a clearer professional profile.
➡️ Learn more about the MBA program.
How Concentrations Work
All UNYP MBA students complete the same core business foundation before selecting a concentration aligned with their professional interests and career goals.
Each concentration combines advanced coursework and applied projects designed to develop expertise in a specific area of business practice.
🔷 Management Concentration
From Managing Tasks to Leading Teams and Strategy
The Management concentration is designed for professionals who want to elevate their leadership abilities and guide organizations through growth and change. It focuses on strategic thinking, organizational behavior, change management, and team leadership.
| Key strengths | Example courses | Career pathways |
|---|---|---|
|
• Strategic leadership
• Organizational change
• Decision making
• People management
|
• Strategic Management
• Change Management
• Leadership in Organizations
• Managerial decision making
|
• General Manager
• Operations Manager
• Strategic Consultant
• Business Development Manager
|
🔷 Finance Concentration
Build the Financial Expertise Behind Strategic Business Decisions
The Finance concentration equips you with advanced knowledge of financial analysis, markets, corporate finance, and risk management. You learn how financial decisions shape organizational strategy and long-term performance.
| Key strengths | Example courses | Career pathways |
|---|---|---|
|
• Financial analysis
• Investment strategy
• Corporate finance
• Risk management
|
• International Trade, Finance and Investments
• Entrepreneurial Finance: Venture Capital and Private Equity
• Financial Strategy
|
• Financial Analyst
• Investment Analyst
• Corporate Finance Manager
• Risk Manager
|
🔷 Neuromanagement Concentration
Use Brain Science to Transform Leadership and Change
The Neuromanagement concentration blends neuroscience and business, exploring how the brain influences decision-making, motivation, leadership, and organizational behavior. It is ideal for those who want a science-informed approach to managing people and leading change.
| Key strengths | Example courses | Career pathways |
|---|---|---|
|
• Neuroleadership
• Behavioral insights
• Emotional intelligence
• Decision neuroscience
|
• Neuromarketing
• Neuroleadership
• Strategic Foresight and Neuroscience
|
• Organizational Development Consultant
• Executive Coach
• Leadership Specialist
• Transformation Manager
|
🔷 Entrepreneurship Concentration
Turn Ideas Into Ventures That Grow
The Entrepreneurship concentration prepares future founders, innovators, and business creators to turn opportunities into sustainable ventures. You learn how to design business models, validate ideas, secure funding, and scale new products or services.
| Key strengths | Example courses | Career pathways |
|---|---|---|
|
• New venture creation
• Innovation strategy
• Entrepreneurial finance
• Market validation
|
• Entrepreneurial Finance: Venture Capital and Private Equity
• International Trade, Finance and Investments
• Brand Management
|
• Startup Founder
• Innovation Manager
• Venture Development Lead
• SME Consultant
|
🔷 Marketing Concentration
Advance Your Marketing Career in a World of Brands, Data, and Digital Experiences
The Marketing concentration focuses on how organizations understand customers, position brands, develop strategies, and compete in an increasingly digital world. You gain expertise in strategic marketing, consumer behavior, and integrated communication.
| Key strengths | Example courses | Career pathways |
|---|---|---|
|
• Brand strategy
• Consumer insights
• Digital marketing
• Market research
|
• Brand Management
• Neuro-Marketing and Consumer Behavior
• Sales and Negotiations
|
• Marketing Manager
• Brand Strategist
• Digital Marketing Lead
• Product Marketing Manager
|
🔷 Global Business Services Concentration
Lead and Innovate Across Global Service Operations
Offered in partnership with the Association of Business Service Leaders (ABSL), the Global Business Services concentration is tailored for professionals working in shared services, BPO, digital operations, and multinational service environments. It focuses on service delivery models, process excellence, digital transformation, and global team leadership.
| Key strengths | Example courses | Career pathways |
|---|---|---|
|
• Service operations
• Process optimization
• Digital transformation
• Global team leadership
|
• Shared Services Strategy
• Business Process Management
• Project Management for Global Operations
• Talent Leadership for Service Organizations
|
• Shared Services Director
• Global Operations Manager
• Process Improvement Consultant
• Transformation Lead
|
Industry Partnership: ABSL
The Global Business Services concentration is delivered in partnership with the Association of Business Service Leaders (ABSL), one of Central Europe’s leading organizations representing the business services sector.
Through this partnership, UNYP MBA students gain access to:
- Industry events and networking opportunities
- ABSL knowledge resources
- Mentorship from business leaders
- Real-world insights into global service operations
ABSL represents more than 100 member companies, including Fortune 500 organizations operating across the Czech Republic and Central Europe.
To learn more about the ABSL Global Business Services concentration, contact the UNYP Admissions team at admissions@unyp.cz or apply directly through ABSL.
Frequently Asked Questions
Students choose their concentration after completing the core MBA foundation courses, once they have built a strong understanding of the main business disciplines.
In some cases, yes. Students interested in changing concentrations should consult with the admissions or academic advising team.
Yes. Each concentration develops different skills and prepares students for distinct professional pathways — from leadership and finance to entrepreneurship, marketing, and global operations.
Yes. The entire MBA program, including all concentrations, is taught fully in English.
All graduates receive an MBA degree, and the selected concentration is also listed on the diploma to reflect the student’s area of specialized study.
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Email: unyp@unyp.cz
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