Bachelor of Business Administration

Study Business Administration in Prague — Earn Two Degrees: American & European

Launch your global business career with the Bachelor of Business Administration at the University of New York in Prague. This dual-degree program allows you to earn two fully accredited degrees — an American B.S. in Business, Management & Economics from SUNY Empire State University and a Czech-accredited Bc. from UNYP.

Study in English on our Prague campus—right in the heart of Europe—while developing practical business skills, strategic thinking, and international experience that prepare you for leadership roles in today’s global economy.

Why Choose UNYP’s Business Administration Program?

Earn two degrees in one program: Graduate with an American B.S. in Business, Management & Economics from SUNY Empire State University and a Czech-accredited Bc. from UNYP.
Professional Immersion Experience (Mandatory): Gain real-world experience through a required internship with a multinational or top local company, building your skills, confidence, professional network, and career readiness before you graduate.
Study business in English in Prague: Learn in one of Europe’s most dynamic business hubs, surrounded by global organizations, tech startups, and international talent.
Practical, career-focused curriculum: Work on real case studies, projects, and strategic challenges that prepare you for roles across global business sectors.
Choose your specialization: Tailor your degree with concentrations such as Finance, Marketing, Human Resources, Entrepreneurship, Data Analytics, Sports Management, or Behavioral Economics.
Personalized learning environment: Benefit from small classes, mentoring, and faculty who support your academic and professional growth.

Program Highlights

Strong business fundamentals: Master essential skills in marketing, finance, management, operations, and economics.
Strategic and analytical thinking: Build leadership, teamwork, problem-solving, and decision-making skills essential in modern business.
Global business mindset: Understand cross-cultural markets, international organizations, and business strategy in a global context.
Applied learning and internship experience: Gain practical experience through internships, capstone projects, and industry collaborations.
Career readiness built in: Graduates are prepared for roles in consultancy, entrepreneurship, international firms, or further study.

When I was deciding where to study, I wanted an education that felt international, practical and connected to the real world. That’s what drew me to UNYP. – Amit G.

Program Overview

Core Courses (selection):

Principles of Management • Principles of Marketing • Financial Accounting • Corporate Finance • Microeconomics • Macroeconomics • Statistics & Data Analysis • Organizational Behavior • Strategic Management • Senior Project / Thesis

Elective Courses (selection):

Operations Management • Investment Analysis & Portfolio Mgt. • Women in Management • Persuasion & Propaganda • Career Self-Management and Self-Marketing • Public Speaking • Entrepreneurship Essentials

Dual Degree Business Concentrations

Choose one of seven concentrations to customize your Dual Degree in Business Administration at UNYP (American Bachelor’s from SUNY Empire State University + European Bc. from UNYP):

Human Resources: Build skills in people management, talent development, and organizational culture.
Marketing: Learn branding, digital strategy, and consumer insights to grow businesses.
Sports Management: Explore the business of sport—events, sponsorships, and sports industry leadership.
Entrepreneurship: Turn ideas into ventures with innovation, strategy, and startup execution.
Finance: Focus on financial decision-making, investments, and managing business performance.
Data Analytics: Develop data-driven thinking using analysis, reporting, and business intelligence tools.
Behavioral Economics: Understand how people actually make decisions—and how that shapes markets and business strategy.

To explore all concentrations (or dive deeper into each one), click here 👈

Career Opportunities

Graduates of the Bachelor of Business Administration are well-prepared for a wide range of international business careers, such as:

With an American-accredited Bachelor’s and studies in Europe, you’ll have a strong platform for both corporate roles and graduate study in business, management, or economics.

If you wish to continue your studies at UNYP after completing this program, we offer a range of relevant follow-up degree options to support your academic progression.

Degree Specifications

Degree	Area of Study	Concentration
American degree Bachelor of Science (B.S.)	Business, Management and Economics	Business Administration
European degree (optional) Czech “Bakalář” (Bc.)	Business, Management and Economics	Business Administration

For more information about our partnership with the State University of New York, Empire State University, please visit this page.

A Math Aptitude Test is required for applicants to Business, IT, and merit scholarships. It helps determine which math course you’ll start in. It takes up to two hours, and preparation is recommended. For details, please contact the UNYP Admissions Team.