Is a Bachelor’s in Business Administration right for you?

In recent years we’ve seen dramatic changes in the international job market. The competition has become stiffer, making it harder for recent college graduates to secure their first jobs. If you are still figuring out what to do after high school, you will want to be as thorough as possible in your search for the most suitable institution of all the Prague universities. When choosing a business university in the Czech Republic, you might want to consider studying in English or even getting a dual degree to make yourself more attractive for prospective employers.  The job market is full of college graduates who have a degree in business, but there is a shortage of graduates with amazing written and verbal communication skills, ideally with business proficiency in multiple languages. 

Gain a professional understanding of the global market with the help of a Bachelor's degree in Business Administration from UNYP.

Some college students choose a degree in business because they hope that it will prepare them for work in different areas. However, our experience shows that the most successful Business Administration majors are those who have a genuine interest in business and are passionate about managing others. The field of business has numerous specializations, and UNYP’s program covers the top three – finance, human resources, and marketing. The curriculum of these specialized degrees includes the same core subjects, including Business Policy & Strategic Management, Legal Environment of Business, Fundamentals of Finance, Marketing, Cross-Cultural Management, and many more. These subjects provide a background in how businesses work, from the development of a product concept to its manufacturing, marketing, sales, and financial management, with the aim of growing the business. 

A business administration Bachelor’s from UNYP, with a concentration in finance, human resources or marketing, is designed for students who strive for high academic performance. The degree programs differ with regard to their focus, and the personal development and future fields of expertise of the graduates. Students prepare for their future careers by taking several specialized courses in their concentration during their last year of study at UNYP. If you know your particular area of interest and can envision your desired career path, a Bachelor’s degree with a concentration in your field of interest may give you an advantage in your job hunt.

We asked Dr. Dan Šťastný (Dean of School of Business at UNYP ) if he had any advice for someone who is looking into studying business. 

How does a Bachelor’s of Business Administration degree from UNYP prepare our graduates for the realities of the fast-changing world? 

D.S.: “You will not find any school in the world that does NOT aspire to do just that. Nonetheless, such innovation cannot lie solely in the content of the course – even if you teach absolutely up-to-date, cutting-edge stuff, it will be mostly obsolete and irrelevant by the time the students have graduated. Instead, it must be found in the teachers and the mindset that they try to instill in their students. The fundamental notions here are flexibility and independence; the rest is a transient filtering exercise. I tend to think that rather than having some kind of unique blend of courses at UNYP, we have teachers that are successful at nurturing these qualities.”

How would you argue that a college degree is still an essential component of professional success?

D.S.: “Yes, we all know about the college dropouts who founded multi-billion companies, because these stories are so counterintuitive and make for a comforting story: don’t go to school but become rich instead! Now, while these stories are evidence that going to school is not a necessary condition for success, it would be hard to claim them as evidence that not going to school is the CAUSE of success. While the causal link is notoriously hard to establish, there is still overwhelming evidence that going to school IS associated with greater success (i.e. higher lifelong income). However, one must, of course, keep in mind that going to school is costly (and not just in terms of tuition fees) and that these costs must be compared with the presumed benefits, rather than blindly relying on the assumption that school is always worth it. After all, Jobs, Gates, and Zuckerberg did not drop out of college because they were failing, but because they thought they had more important and interesting things to work on, and they may well have been right.”

Would you recommend students to go for a Masters degree right away after finishing their Bachelor’s program, or in your opinion is it better to gain some work experience first? 

D.S.: “I do not think there is a universal recommendation to be made: it all depends on what it is students are likely to sacrifice, and how eager and pumped-up the fresh bachelors are about continuing their studies. While I can imagine situations where it makes sense to go for a master’s degree right away, and situations when it makes sense to postpone or not do one at all, my hunch is that the latter is the right option for entrepreneurially-minded people, whereas the former makes more sense for corporate employee types.”

Follow us

Go to top